1757 N Serrano Ave, Hollywood — 34-Unit Multifamily, $8.6M (Nov 2021)

Updated April 28, 2026

Units: 34 · Sale price: $8,600,000 · Price per unit: $252,941 · Closed: November 2021

A 34-unit larger multifamily property at 1757 N Serrano Ave in Hollywood, sold November 2021 for $8,600,000 — approximately $252,941 per unit.

2021 was LA multifamily's cyclical peak. Pricing compressed aggressively across submarkets. Transaction volume reached approximately 1,200 deals — the highest in over a decade.

Hollywood is one of the most-demanded mid-city LA submarkets, with deep institutional interest and a predominantly pre-1978 building mix that now falls under the revised LA City RSO.

Larger multifamily at this scale draws institutional and private equity capital with deeper underwriting processes and longer hold horizons.

Set against the rest of the Hollywood record, this is the 5th largest of the 24 Hollywood apartment buildings Michael Sterman has closed.

At $252,941 a unit it sits below the Hollywood median of $282,589 — which is what size does to a per-unit number. This building is larger than the median Hollywood closing at 19 units, and per-door pricing falls as unit count rises almost everywhere in Los Angeles. A citywide average per unit is not information; the comparable set has to match the building's size.

This transaction is part of the Sterman Multifamily Group closed archive — over fourteen years at Marcus & Millichap.

---

Related

• Selling Multifamily Property in Hollywood
• Hollywood: the neighborhood, its buildings and what they sell for
• How to Sell a Multifamily Property in Los Angeles
• Request a free evaluation of your building
• Verify this sale independently — search public records and coverage for this transaction yourself

---

Michael Sterman, Senior Managing Director Investments at Marcus & Millichap.